Related to my previous idea about writing how you came up with the idea. This post made me think of it again:
We have a desire to create subscription businesses. Subscription businesses need subscription management. Therefore, create spreedly to handle the subscription management of our future subscription businesses.
Spreedly is cool cause we get to help entrepreneurs. Spreedly is cool cause we help people become more free. Spreedly is cool cause it helps people produce more than they consume. Spreedly is cool cause we’re helping people do what we’re really passionate about (creating businesses).