Download The 2025 State of Checkout Report

State of Checkout

Stop the Revenue Drain: 1 in 4 Executives Lose Over $1 Million Annually at Checkout

In a geopolitically changing and AI-driven world, B2C merchants are urgently rethinking their payments strategies. The new "State of Checkout 2025" survey, polling 500 senior U.S.-based executives, reveals fragile payment flows are costing companies millions and introducing new risks.

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The Hidden Costs of Fragile Checkouts

Checkout failures represent a substantial revenue drain for companies across industries. Are you vulnerable?

  • One in four U.S. executives report losing over $1 million annually at online checkout.
  • The top drivers of lost revenue are consumer-driven, not fraud. The most common causes of failed checkouts are customer abandonment (29%) and unsupported payment methods (28%).
  • A meaningful share of companies are dedicating a quarter or more of their engineering resources to payments upkeep, resulting in a costly "time tax".

Navigating the AI Risk and Opportunity

While 83% of executives believe that by 2027, most payments will be initiated, optimized, or completed by Artificial Intelligence (AI), this new technology introduces serious concerns if not implemented carefully:

  • Key concerns cited include losing control/transparency (22%–23%) and compliance and regulatory risk (21%–22%).
  • Millennial executives show more optimism about AI's role, while Gen Z leaders highlight consumer trust and disintermediation as top concerns.

Building Resilience for Global Scale

Discover the strategies your peers are adopting to enhance their payment stack resilience and maximize transaction success:

  • 40% of executives have recently implemented multi-country checkout flows to mitigate trade risk and provider disruptions.
  • Companies are focusing their development initiatives on crucial areas like the Resiliency of the payment stack and Payment Optimization (Management of payment failures / authorization rate improvements).
  • Implementing Agentic Checkout strategies is viewed as a major cost saver, with 35% of organizations expecting 10%+ cost reductions.

Unlock the Full Report: State of Checkout 2025

Download the full "State of Checkout 2025" survey results to prioritize Payment Optimization, solve the challenge of insufficient time and resources to deliver new functionality, and drive higher authorization rates across your global routes.